Author: Brian Vellmure Posted: May 21, 2014 486 views

If you follow this blog at all, you know that I work tirelessly trying to piece together tomorrow’s technology with the challenges of today to help organizations grow; by creating new value propositions and better customer experiences. The world we live in is being re-architected into an increasingly understandable collection of atoms, bits, and pixels.… Read More»

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Author: Brian Vellmure Posted: May 06, 2014 545 views

A couple of recent headlines caught my attention. From Quartz: From Re/code: I imagine myself sitting there in 2004, given a sneak peek at the future, and contemplating these headlines. I would immediately be puzzled. Why is a coffee company and a footwear company talking about revenue related to technology? What happened? What’s happened is… Read More»

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Author: Brian Vellmure Posted: April 19, 2014 506 views

Speed Kills. These words are most often attributed to the late, great owner of the Oakland Raiders, Al Davis. The game of football has evolved over the past 50 years to embrace this reality. In the 50s and 60s, football was a gladiator sport; full of grinding and pounding. Players were big and bulky. Many… Read More»

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Author: Brian Vellmure Posted: April 01, 2014 745 views

Welcome to Major League Baseball’s Opening Day 2014! You don’t care, but I root for two teams: The Dodgers, and the Angels (except when they’re playing the Dodgers). There are not too many baseball related things better than Vin Scully’s (now broadcasting for his 64th year!) silky smooth voice, sharing from a well of legendary… Read More»

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Author: Brian Vellmure Posted: March 29, 2014 534 views

The cabbie welcomed me and we started on our way to Dulles. The snow had been falling for hours, and his impression was that people would be trying to beat the weather. I was indeed leaving a bit early to make sure to catch my flight back to the West Coast. The email I received… Read More»

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Author: Brian Vellmure Posted: March 28, 2014 459 views

When Kara Swisher broke the story last month, it seemed implausible, and perhaps even ridiculous to many at first. I theorized shortly thereafter why it might make sense for Lithium Technologies, known primarily as a customer community vendor, to acquire Klout, often considered both “the standard” and that laughing stock of online “influence”. This brief… Read More»

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Author: Brian Vellmure Posted: March 19, 2014 571 views

Wearables. Augmented reality. Robotics. Artificial Intelligence. Predictive Analytics. Deep Learning. Genome mapping. The growth of technological progress is outpacing our ability to keep up. Over the last few decades, we’ve witnessed the dynamics of Moore’s Law extend beyond microprocessors to storage costs, biotech applications, human genome processing, and just about anywhere ... Read the article

Author: Brian Vellmure Posted: March 15, 2014 580 views

Spread out across downtown Atlanta, in the blustery shadows of CNN World Headquarters, Microsoft Convergence 2104 took place last week. For those unaware, Convergence is the conference where the Microsoft Dynamics customer and partner communities get together to learn, share, and network. This year’s event, held at the Georgia World Congress Center, and Phillips Arena,… Read ... Read the article

Author: Harold Jarche
Category:
Posted: March 12, 2014 709 views

There is general consensus in this part of the world that the modern enterprise is a broken structure. Dissatisfaction with employment runs high, even at a time when it is difficult for many to find a full-time job. Just one, of many, examples is a 2013 Gallup Report that shows that 70 percent of workers are disengaged from their work.

The network era scares or confuses many people in positions of influence in large organizations. Having conversations about transparent processes and networked people actually working together to produce business value is like speaking a foreign language in most cases. Grant McCracken says that from the perspective of most corporations, the future looks like the enemy.

Most of all, we want a corporation that is porous in ways it was not before. We want it to cantilever out into the future. We want to make pieces of the future to happen inside the corporation. We want pieces of the corporation to happen out there in the future. In sum, we want the corporation and the future, once so completely separated from one another, to have a new reciprocity and transparency.

The industrial corporation is the wrong structure for...

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Author: Mark Fidelman Posted: March 11, 2014 547 views

 

“Crazy, crazy, these people are crazy. South By Southwest is crazy. A crazy, crazy conference made crazy, by crazy people.” That line still sticks because of the eight crazies. It was yelled across the room by an important sports agent, an uptight, uptight, uptight woman. A tight-lipped, tiger-tongued diva with black, square rimmed glasses.

She was reacting to the carnival of attractions courtesy of all the clever advertising agencies with their clever ideas and clever means of displaying them. Nothing was left unbranded, nothing untouched, nothing sacred.

For her, South By SouthWest (SXSW) is the physical manifestation of everything we dislike online. Intrusive banner ads, unwanted content spam and too often finding the wrong information from the wrong people in the wrong venue.

While I disagreed with her SXSW musings (it’s part of the charm), we did find common ground on how marketers are marketing online. It needs to change.

This was the first year for the Sports Marketing track at SXSW (called SXsports) and so I managed to quickly deduce that it was her first year at the event. Home base for the track was laid out in a small, thirty by twenty foot room in a shadowy corner of the Driskill Hotel. The room was small, but the ideas were big. She was there to learn about the new changes afoot in her industry, so I told her what I knew.

This is what I shared with her:.. Read the article