We can get to
social organization on 4 basic paths:
1. Technology
2. Social Business
3. Collective Values
4. “Product” Resonance
Two of these paths get a lot of attention, and two of them are under-appreciated. Can you guess which two will lead to the most positive transformation?
1. Technology
The Technology path is the classic model, where the availability of technology leads to the desirability of that technology which leads to implementing that technology. Social media tools exists, we like them, we are able to add them to our enterprise 2.0 systems and so we do. Besides, they’ll make work more efficient, reduce waste, increase speed, etc.
Technology-driven ‘social’ seems most prominent in...
Read the article